Customer Service Sells - Make it Work for You

Many of us have lived long enough to see a decline in customer service.  When I was growing up and even as a young adult, serving a customer was more important than the sale itself. It was common knowledge that if you made a customer happy, he would return, again and again.  Remember when you went to the service station to get gas?  You got SERVICE. Someone filled your gas tank, cleaned your windshield, rear window and side windows.  Your oil was checked and your tires were checked as well.  You were offered the free item of the week, usually drinking glasses or coffee mugs.  

No matter what you are selling, you need to distinguish yourself as a personal service company. The strength of your company’s business should be the quality of your products, but your success is determined by the quality of service you provide.